Privacy Policy
Last updated: October 2026
1. Introduction
ARA Consulting Services ("ARA," "we," "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard information when you visit our website or engage our consulting, customer-experience, AI, and web or app development services.
2. Information We Collect
We collect information you provide directly. When you complete our "Get Started" lead intake form, we collect your name, email, phone number, business name, business type/industry, whether you have a website, current tools, your goals and challenges, timeline, budget range, and preferred contact method and timing. When you start a support chat, we collect your name, email, and chat messages. When you book an appointment, we collect your name, email, the product of interest, and selected date and time. We also collect usage data automatically, including pages visited, session duration, browser type, and device information, to understand how our site is used.
3. How We Use Your Information
We use your information to respond to inquiries, provide and improve our services, operate the support chat, analyze website activity, send service-related communications, and comply with legal obligations. We do not sell your personal data to third parties.
4. Cookies and Tracking
Our website uses session storage and analytics to track anonymous visitor activity such as page views and time on page. We do not use third-party advertising cookies. You can disable cookies in your browser, though some features may not function as intended.
5. Support Chat
When you use the in-site chat bubble, the messages you send and any name or email you provide are stored so our team can respond and provide support. Chat conversations are retained for service quality and may be reviewed by authorized personnel only.
6. Data Security
We implement reasonable technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse. However, no method of transmission over the Internet is fully secure, and we cannot guarantee absolute security.
7. Data Retention
We retain personal data only for as long as necessary to fulfill the purposes described in this policy or as required by applicable laws. Lead intake and appointment records are retained for up to 24 months from your last interaction with us, after which they are securely deleted or anonymized unless a longer period is required by law. Support chat transcripts are retained for up to 12 months for service-quality review. Analytics data is typically retained on an aggregated, de-identified basis. You may request earlier deletion of your data at any time (see Your Rights below).
8. Your Rights and Consent
Our collection and processing of your personal data through our forms is based on your freely given, specific, and informed consent, which you provide by checking the consent box before submitting. Under the Philippine Data Privacy Act of 2012 (Republic Act No. 10173), you have the right to: (a) be informed whether personal data about you is being processed; (b) reasonable access to your personal data; (c) rectification or correction of inaccurate data; (d) erasure or blocking of your data; (e) data portability; and (f) object to the processing of your data, including the right to withdraw your consent at any time without affecting the lawfulness of processing prior to withdrawal. To exercise any of these rights, contact us using the details below. If you believe your rights have been violated, you may lodge a complaint with the National Privacy Commission (NPC) of the Philippines at privacy.gov.ph.
9. Third-Party Links
Our website may contain links to third-party sites such as social media pages. We are not responsible for the privacy practices of those sites and encourage you to review their policies.
10. Children's Privacy
Our services are intended for businesses and professionals. We do not knowingly collect personal data from children under 13. If you believe we have collected such data, please contact us for prompt deletion.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Changes take effect upon posting the revised version on this page. We encourage you to review it periodically.
12. Contact Us
For any questions about this Privacy Policy, contact us at aabas.ran13@gmail.com or +63 969 164 1978.
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